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Rob Lasa: Lasa Links Insurance Swings into Hotaling Insurance Services

Rob Lasa

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Gina DiLella




Lasa Links Insurance Swings into Hotaling Insurance Services,

Tees Up Rob Lasa as Insurance Consultant


MIAMI, FL (May 14, 2024) — Lasa Links Insurance, a leading provider of custom insurance solutions, has joined forces with Hotaling Insurance Services (HIS), a full-service risk management firm with six offices spanning New York, Florida, and Texas. Roberto (Rob) Lasa, the former founder of Lasa Links Insurance, now joins HIS as an Insurance Consultant, driving over 15 years of insurance experience and 8 years of agency ownership into his new role.

Lasa Links Insurance, established in 2015, was known for its “hole-in-one” approach to delivering tailored insurance solutions to clients, with a tip of the visor to Rob’s past as a golf instructor. Rob’s transition from the “links” to the insurance industry was seamless as he merged his passion for the game with his insurance expertise.

“I’m thrilled to be part of Hotaling Insurance Services,” said Rob Lasa. “The opportunity to join such a reputable company with a strong commitment to client service is truly exciting. Hotaling’s values align closely with my own, and I look forward to contributing to the team’s success.”

Neil Verdeja and Gabby Dieppa, Managing Partners at HIS, expressed enthusiasm about Rob joining the team, stating, “We have known the Lasa family and worked in partnership with Rob for many years. We are delighted to welcome him to our Miami office, but more importantly, into our Hotaling family. Not only does Rob bring an extensive amount of insurance experience and a dedicated service model to our company, he also is fully aligned with our firm culturally and shares our core corporate values. We are confident his expertise will further enhance our ability to serve our clients effectively and he will serve as a valued member of our organization.”

Rob’s approach to business and the course are always the same – emphasizing the importance of patience, diligence, and continuous improvement. “One thing I’ve learned from the golf industry is to take it one day at a time and never assume, always follow up,” Rob shared.

As Hotaling Insurance Services expands its team and offerings, Rob Lasa’s addition puts a perfect “spin” on the company’s commitment to providing exceptional insurance solutions and personalized service to clients.



About Hotaling Insurance Services

As a full-service risk management family office with over two decades of experience, Hotaling Insurance Services provides customized risk management solutions for clients, ranging from individuals and business owners to professional athletes and entertainers. With over 200 employees and six office locations, Hotaling Insurance Services has built a reputation as a leader in the insurance industry. Hotaling Insurance Services helps its clients protect and grow their assets with sophisticated estate, business, and tax mitigation strategies, as well as innovative insurance programs. For more information, visit


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